Mobile Onboarding Flow
The Importance of First Impressions
First-time user experiences are one of my favorite types of UX flows to work on—I love helping set the tone and expectations of what’s to come. In these flows, we helped new Podium users understand the value that lay ahead and what their first best actions could be.

Product Background
Historically, we didn’t invest in onboarding flows because we were a “small enough startup” where every new customer had a one-on-one onboarding zoom call with a Customer Success Manager. Of course, as we grew, that wasn’t sustainable anymore, and we needed to support a self-serve experience.
In all of these flows, we were essentially starting from scratch. The mobile app, in particular, didn’t get a fully staffed team until 2022. This was a new frontier for Podium, and I was excited to be a part of it.
This portfolio page is still a WIP!
Feel free to explore the Figma file and prototype for now.
The file has 3 different sections: the “Before” flow, the jam session between the Principal Designer and myself, and the “After” flow.